Though written almost four years ago (in 2009) this bestselling book on how to 'cash in on your passion' by Gary Vaynerchuk is still relevant, inspiring and bound to get you started on creating opportunities for yourself rather than waiting for them to come along! (It worked for me!)
If you have ever toyed with the idea of starting your own blog, business, or social media strategy — or been told that in order to be successful in your field you need a personal 'brand' or platform — Vaynerchuck shows you how to use the Internet to turn your real interests into real opportunities.
What makes him such an expert you ask? He did it himself! See his success store here.
Why do I recommend this book over all other 'social media how-to manuals'? It is a basic, easy, step-by-step guide that gives even the most technologically inept a chance to create something that is all their own.
What are you waiting for? Get out there and CRUSH IT!